ANNOTATION

SmartPage — instructions for filling (without programming knowledge)

SmartPage is a ready web resource (website/landing page/mini-site) with an administrative control panel, provided by ASR Service and enhanced with ASR Intelligence modules (automation, integrations, prompts/AI tools, simplified setup).

SmartPage is created based on a modern CMS architecture (including a WordPress approach), with integrations: CRM, forms, analytics, multilingual capability, messengers, social networks, video content.
The company provides the platform and infrastructure, while the content (texts/images/videos/links/meanings) is filled in by the user.

Important (terms of use)

1. SmartPage is provided within the selected business package. The set of modules chosen by you or approved with a representative, the selection of sections and plugins, as well as the number of languages, may differ depending on the package and SmartPage version.

2. ASR Service reserves the right to update/change SmartPage versions and the composition of modules (as part of product and ASR Intelligence technology development).

3. Purchase and activation of the product means that the user:

• accepts the product for operation,
• bears responsibility for the information posted,
• uses SmartPage for its intended purpose and within the framework of the law.

4. The SmartPage control panel is designed so that any person with basic education can independently fill the resource: where to upload an image, what size it should be, where to insert text, where to add a link — everything is intuitive.

5. If necessary, the user may involve an ASR Service specialist (content manager/designer/technical specialist/integrator/CRM specialist). This is a separate service at a separate cost.

6. To obtain a specialist, it is necessary to contact the company’s regional representative (Europe / Israel / America / CIS / Asia and other regions — different representatives and support channels).

INSTRUCTIONS FOR FILLING SMARTPAGE — WITHOUT PROGRAMMING KNOWLEDGE

When choosing Business Pack + SmartPage, consider your business orientation:

1. Company client — purchased a business pack, joint business development.
2. User/partner (private format) — purchased a business pack, undergoes training/support, uses the capabilities of the “Effective Leader” club (if the module is included in the package).
3. Corporate business owner — uses the functionality of Business Pack CORPORATE, business consulting, integrations, scaling.

Business Pack: START, BUSINESS, PREMIUM, GOLD — purchased by client and user in private format.

Business Pack CORPORATE — for corporate business.

Dear friends!

The instruction that you see and will receive by email newsletter after purchasing a business pack will additionally include:

1. Description — what SmartPage is for;
2. Instructions for commissioning;
3. List and examples of images for upload;
4. In-depth recommendations for promotion;
5. Registration and business creation forms;
6. Practical literature for study;
7. Work in SMM, SEO, SEA…
8. How to work with the platform’s products and modules;
9. Recommendations for setting up and promoting YouTube content

It, as our company sincerely hopes, will become your reliable assistant in business and the main support for your promotion and personal growth. We recommend that you print it out and keep it in your working business case.

IT IS VERY IMPORTANT TO DECIDE FOR YOURSELF WHICH TYPE OF SMARTPAGE YOU CHOOSE

1) Template SmartPage design

• You have chosen a ready SmartPage design template for your type of business.
• The number of inquiries/applications depends on you.
• You receive a ready design and carry out SEO optimization independently: fill it with content, convert leads (applications).
• The basic price of the Business Pack — according to the terms of the selected package.

Depending on the configuration, you receive:

• Platform domain/subdomain (or connection of your own domain — if included in the package/upon request);
• Ready SmartPage template;
• SEO checklist;
• CRM integrations (if provided by the package);
• Business consulting (if provided by the package);
• E-mail newsletter module (if provided by the package);
• SMS/messenger notification module (if provided by the package);
• Expert consultation;
• Graphic editor/media manager

2) 100% unique SmartPage design

• You choose and create a completely unique SmartPage design and content developed specifically for you.
• Increase efficiency (conversion) through individual structure, content, visuals, and offers.
• You pay for what only you have — according to the setup brief of your business.

Depending on the configuration, you receive:

• Free domain/domain connection and unique web resource design (according to package terms);
• SmartPage setup brief;
• SEO checklist — optimization and promotion;
• CRM integration;
• Business consulting (individual tables — if provided by the package);
• E-mail newsletter module;
• SMS/messenger notification module;
• Expert consultation;
• Return on investment through leads (applications/inquiries) — with proper work on content and promotion

You will not immediately be able to use all the capabilities of the resource provided to you. But gradually, step by step (“step-by-step”), you will gain a broad and deep understanding of the practical use of SmartPage capabilities.
When this opportunity appears — it is very important to use it daily and in a timely manner.

Working with SmartPage will help you achieve your goals:

• package your product/service,
• explain the value,
• create trust,
• collect applications,
• establish communication.

Your SmartPage must be the best — exactly so. The best.

The main page is your first impression. There will be no second chance to make a “first impression.”

Get maximum engagement from visiting your page.

You must achieve clarity:

• Who you are.
• What you offer (what the visitor receives from you).
• Why this is the “right place.”

Speak the language of user needs. Work with visualization — the meaning of images must correspond to the content of the text. Do not create chaos — present clearly and concisely.

Make SmartPage headlines, events, and section titles so that there is no desire to leave.

Offer a free consultation or another call to action: “get a consultation,” “ask a question,” “get a calculation,” “submit an application,” “buy now,” etc.

A well-thought-out result means absence of risk and optimization of losses.
If the visitor clicked “back” — look again through the eyes of the user, “measure seven times.” This is your resource and your success.
Achieving a 20% or 200% growth in conversion is in your hands. You always have technical support and assistance.

BRIEF ANNOTATION

1. Access to your SmartPage

To enter the SmartPage administrative control panel, carefully review the letter from the company team that was sent to your email after product activation.

In the letter you will find a link to the control panel. It usually looks like:

• Administrative panel (resource management): https://your-domain/manager (or another service path — depends on the SmartPage version)
• Public SmartPage page address: https://your-domain (what visitors see and what is placed on business cards/social networks/advertising)
• The letter may also indicate your unique ID (if applicable in your SmartPage version). It may be used as part of the login/identifier and is required for support.

2. Two ways to access the control panel

1. Click the link from the letter — the control panel login page will open.
2. Copy the link from the letter → paste it into the browser address bar → follow it.

3. Ordering an individual domain name

If you want to connect an individual domain (your own domain name), submit a request to support/company representative:

• specify your ID (if applicable)
• specify the link to your SmartPage
• propose the desired domain

Cost/terms depend on the package and service region.

4. Authorization in the administrative control panel

After following the link, you need to authorize to obtain editing rights:

1. Open the letter from the company containing access data (login/password).
2. Save the login and password.
3. Enter the login and password in the login form.
4. Click “Login.”

After successful login, you can begin editing.

5. Filling general profile information / access recovery

Completed general data is required to restore access in case of password loss.
Open the “Profile” section (usually through the thumbnail of the photo/login at the top of the panel) and fill in:

1. Full name (in English letters — if the login form is configured this way)
2. Email address
3. Phone numbers
4. Personal photo

Save changes.

6. Changing the profile photo

In the “User photo” field, click the file upload icon.
The File Manager (media library) will open, where you can upload an image and select it.
After selecting the photo — save changes.

7. Changing the password (mandatory)

Important: be sure to change the password after the first login.
It is recommended to save the login/password in a separate protected file.

Actions:

1. Open “Profile.”
2. Go to the password change/recovery section.
3. Enter the old password → create a new secure one → confirm → save.

8. Confirmation of the new password

After changing the password, use the new password at the next login.

9. Creating a personal link for client connection/registration (without network terms)

At the top of SmartPage, there may be a button/link “Registration / Connect / Submit application / Become a client.”
The purpose: so visitors can go to your personal connection page and leave data (lead) or submit an application.

To set your personal link:

1. Open the connection/registration page (provided by the company or used in your package).
2. Enter your ID (if applicable) or select your profile (if provided).
3. Copy the full page address from the browser address bar.

10. Installing the personal link in the upper part of SmartPage

1. Return to the SmartPage administrative panel.
2. Open the “Elements” section → “Top of the site” → “Link_to_registration/connection_page” (the name may differ depending on the version).
3. Paste the copied address into the link field.
4. Click “Save.”

Now visitors, clicking “Registration/Connect/Application,” will reach the correct page and will be able to submit an application.

11. Filling general profile information / Password recovery

Completed general data is required so that in case of password loss you can restore access to the administrative control panel of your SmartPage without difficulty.
To fill general information, click on the thumbnail of the personal photo or login at the top of the control panel. Then click the “Profile” menu item.
You will be directed to the “Profile” page, where you must specify:

1. Full name in English letters (it may later be used for login — if configured in your version).
2. Email address (to send a password message if you forget access).
3. Mobile phone numbers (for contact in case of technical questions).
4. Personal photo.

Enter the required information in the form fields and save changes.

12. Changing the photo in the “User photo” field

To change the photo in the “User photo” field, click the file icon located on the right side of the “User photo” field.
The “File Manager” (media library) panel will open.
How to upload files and images using the file manager is described step by step in the “Uploading images to SmartPage” section (in your full instruction version). Go to that section and complete the upload and selection of the image.
After all actions to change general user information, save changes by clicking the “Save” button.

13. Changing the password for authorization in the administrative panel

Important! Be sure to change the password for access to the SmartPage administrative control panel. Do not forget about the security of your resource.
Separately save the login and password in a protected file (for example, in a document or password manager) in your working folder for filling SmartPage.

To change the standard password to a new one:

1. Click on the thumbnail of the personal photo or login at the top of the control panel.
2. Go to “Profile.”
3. Go to the “Restore password / Change password” section (the name may differ depending on the panel version).
4. The password change page will open.

14. Entering the old password and setting a new one

Enter your old password (received in the message after product activation), then create a new secure password:

• enter it in the “New password” field,
• confirm the password in the “Confirm password” field,
• click the “Save” button.

Now, when authorizing in the control panel, you must enter the new password you set.

15. Creating a personal registration/connection link and installing it on SmartPage

At the top of your SmartPage, there may be a link (button) “Registration / Connect / Submit application.”
The purpose of this link is for visitors to go to your personal connection page and leave data (application/lead), after which you can continue communication and support.

To create and install a personal link, perform the following actions:

1. Open in the browser the official address of the registration/connection website used in your product version.
2. Go to the “Registration / Connection” section.

The system will open the data entry page.

16. Entering your ID (if applicable) and copying the link

1. Enter your unique ID in the field (if used in your product version) and click “Next.”
2. You will be directed to the information entry page.
3. Copy the full address of this page. To do this, select the entire address in the browser address bar and copy it.
4. Then return to the SmartPage administrative control panel.

On the left side of the screen is the navigation panel. To publish the link on your SmartPage, go to the “Elements” tab, then select “Top of the site,” and in the list follow the link “Link_to_registration/connection_page” (the name may differ depending on the version).

17. Pasting the link and saving

On the opened page, paste the address you copied from the browser address bar into the field, then click the “Save” button at the top of the page.

Now, when visitors of your SmartPage click the “Registration / Connect” button/link, they will be directed to your correct personal registration/application page.

This core of the system will help you collect inquiries, applications, and guide the user through the interaction funnel (introduction → interest → question → application → communication).

18. Changing your photo in the upper part of SmartPage

To change the personal photo in the upper part of your SmartPage:

1. In the administrative panel navigation panel, open the “Elements” tab.
2. Select the “Photo” item and go to it.

You are on the photo change page.

To change the photo via the file manager:

• upload a photo (image) and copy the image name (if the system uses file name insertion), or simply select it from the media library;
• insert the name/select the file in the field;
• save the result by clicking “Save.”

Important! Recommended width of the uploaded image: no more than 500 pixels.
Recommended height of the uploaded image: no more than 300 pixels.

19. Changing your data (first name, last name, pseudonym, nickname) in the upper part of SmartPage

To change your data (first name, last name, nickname/pseudonym) in the upper part of SmartPage:

1. In the administrative panel navigation panel, open the “Elements” tab.
2. Select the “Photo” item (or similar section where the upper block is edited) and go to it.

You are on the page for editing data displayed in the upper part of SmartPage.
Enter your first name, last name, or pseudonym in the field and save changes by clicking “Save.”

Thus, you have changed the first name/last name (or other signature) in the upper part of SmartPage. This may be any other information you want to show to visitors (within the purpose of the resource).

20. Disabling optional blocks on the SmartPage main page

You have navigated to the page for editing information and images on the SmartPage main page.

To disable the display of optional blocks:

1. Scroll the page down.
2. Find the toggle fields (in your version they may be named differently), for example:

“Enable block ‘Fruits of Trust?’”

“Enable block with target?”

3. Click the dropdown icon (arrow) on the right side of the field.
4. In the list that appears, select the value “No” / “Disabled.”
5. Click “Save” at the top of the administrative panel..

After proper saving, these blocks will no longer be displayed on your SmartPage.

21. Editing text in the block “How I Became Successful” (story / case / path)

To edit the text and content of the “How I Became Successful” block:

1. In the navigation panel, open the “Resources” tab.
2. Select “Home” (or “Main Page”).
3. On the editing page, find the field “How I Became Successful — text” (the name may be: “Story,” “Case,” “My Path,” “About the Company/About Me” — depending on the SmartPage version).
4. Enter text in the editor: you can add paragraphs, lists, links, images.
5. Click “Save.”

Important: you configure all SmartPage content according to yourself and your direction. Do not copy text “as is” from others — uniqueness increases visitor trust and improves promotion.
Also be sure to add links to your social networks and/or messengers (in the places provided in your SmartPage version).

Content restrictions: it is prohibited to post materials containing violence, promotion of crime/terrorism, extremism, pornography, incitement of hatred, and other information prohibited by law. In case of violations, the resource may be restricted/disabled.

22. Changing and adding video in the “How I Became Successful” block

Before adding a video, complete preparation:

1. Create your YouTube channel (if you do not have one yet).
2. Upload 1–3 videos to the channel (short videos work better: 30–120 seconds, but longer ones are also possible).
3. If possible, design the channel: logo, description, link to your SmartPage.
4. If necessary, set up monetization (this is not mandatory for SmartPage operation but useful for channel development).
5. Prepare the video link.

To get the video link:

• open the required video on YouTube,
• click “Share,”
• copy the link (or, if an embed code is required, open “Embed” and copy the URL from the code).

Then return to the SmartPage administrative panel:

1. Open “Resources” → “Home.”
2. Find the field “How I Became Successful — video” (or similar).
3. Paste the link (or code, if configured this way in your version).
4. Click “Save.”

23. Saving video in the “How I Became Successful” block

You are on the page for editing the SmartPage main page.

To change the video:

1. Go to the field “How I Became Successful — video.”
2. Paste the link to your video (copied from YouTube).
3. Click “Save” at the top of the administrative panel.

After saving, check the display of the video on the website (button “Preview / View changes” or simply open the SmartPage in a new tab).

24. Changing the background image in the “How I Became Successful” block

To change the background image:

1. In the navigation panel, open “Resources” → “Home.”
2. Find the field “Background image: How I Became Successful” (the name may differ).
3. Click the file/image icon next to the field — the file manager (media library) will open.
4. Upload an image and select it.
5. Click “Save.”

Important (recommended dimensions):

• width: up to 1920 px
• height: up to 760 px

It is better to use a high-quality image without “dirty” color spots and with a composition readable under the text.

Editing the Text in the “About Me” Block

To change the text in the “About Me” block:

Open “Resources” → “Home”. Locate the “About Me Text” field and replace the default text with your own. Click “Save”. Then locate the “Name” field (or “Name/Surname/Alias”) and enter the required data. Click “Save” again.

Changing the Image (Personal Photo) in the “About Me” Block

To replace the photo in the “About Me” block:

Open “Resources” → “Home”. Locate the “About Me Photo” field. Click the file/image icon — the file manager will open. Upload the photo and select it. Click “Save”.

Recommended dimensions:

width: up to 570 px
height: up to 430 px

27. Adding a Signature Image in the “About Me” Block

To add a signature:

Open “Resources” → “Home”. Locate the “Signature Photo” field. Click the file/image icon, upload and select the signature file. Click “Save”. If you do not want to use a signature — upload a white background/transparent file (depending on the requirements of your version).

Recommended dimensions:

• Width: up to 130 px
• Height: up to 60 px

28. Adding a New Event (Section “Events / Cases / Stories”)

To add a new event to the “My Success Events” block (in SmartPage this may be called “Events”, “Cases”, “Stories”, “News”):

In the navigation panel, open “Resources” → “Events”. In the list of events, select the last event (for example, “Event 5” or any other). Right-click on the selected event. In the context menu, select “Copy”.

29. Event Copy Parameters and Completion Recommendations

After selecting “Copy,” a window with copying parameters will open:

Enter the “New Event Name” (internal name). Select “Preserve Publication Status” (if you want it to be saved immediately the same as the original — published/draft). Click “Save”.

After that, the new event will appear in the list. Then fill it with unique content:

• create a compelling headline,
• add unique text (story, case, parable, situation, conclusion),
• add an image that matches the meaning of the event (preferably unique),
• if necessary, add links to external resources/social networks/videos.

The more “alive” and unique the event is, the higher the trust and the better the promotional effect.

30. Editing an Event (SmartPage)

To edit an existing event, log in to the SmartPage administrative panel. In the navigation menu located on the left side of the screen, open the “Resources” section, then select “Events”.

A list of all previously created events will be displayed. Select the event that needs to be modified, right-click on it and in the context menu that appears select the “Edit” action.

31. Making Changes to an Event

After selecting “Edit”, you will be taken to the event editing page.

On this page, perform the following actions:

Event Title

In the “Title” field, specify a clear, informative and attractive title reflecting the essence of the event or the stage of your business development.

Event Image

To replace or add an image, go to the “Event Image” field and click the file upload icon. The SmartPage file manager will open, through which you can upload an image from your device.

Recommended image parameters:

• width: no more than 310 pixels
• height: no more than 220 pixels

Event Text

In the “Event Text” field, add a description of the event using the built-in text editor. The text should be logical, clear and reflect real experience, a stage, a result or an achievement. After filling in all fields, proceed to saving.

32. Saving the Event and Content Recommendations

After making all changes, click the “Save” button located at the top of the administrative panel.

It is important to consider the following recommendations:

• The event should be lively, informative and unique
• Use your own experience, real cases, development stages
• Adding links to external resources, social networks, video materials is allowed
• The image should correspond to the meaning of the text
• Content uniqueness directly affects the further promotion of SmartPage

To check the uniqueness of texts, you may use external content verification services of your choice.

33. Deleting an Event

To delete an event, open the “Resources” → “Events” section in the SmartPage administrative panel.

Hover the mouse cursor over the event that needs to be deleted, right-click and in the context menu select “Delete”.

The event will be moved to the trash. For permanent deletion, go to the trash section in the administrative panel and confirm the deletion.

34. SmartPage Quality and Content Uniqueness

The effectiveness of SmartPage directly depends on the uniqueness and quality of the content:

• texts
• images
• structure
• visual design
• semantic message

Search engines analyze the relevance of the resource based on the uniqueness of the content and its compliance with user queries.

The more individually and thoughtfully SmartPage is designed, the higher its value as a business tool.

SmartPage is not a template, but a digital reflection of your business, its logic, goals and offers.

35. Changing the Name of the “Events” Section

The “Events” section can be renamed according to the theme of your business (for example: “Cases”, “Development Stages”, “Projects”, “News”, “Practice”).

The name of this section is displayed:

• in the top menu of the site
• in the events block on the home page
• in the sitemap (bottom part of SmartPage)

36. Renaming the Section in the Administrative Panel

To change the section name:

• Go to the SmartPage administrative panel
• Open the “Elements” section
• Select “Menu”
• Navigate to the corresponding menu item (for example, the third menu item)
• Enter the new section name
• Save the changes

After saving, the new name will automatically update in all display locations on the site.

37. Adding a New Testimonial

To add a testimonial, go in the SmartPage administrative panel to
“Resources” → “Testimonials” (or “Appreciations”, depending on the SmartPage version).

Select an existing testimonial, right-click on it and choose “Copy”.

In the window that appears, specify the name of the person on whose behalf the testimonial is published, and preserve the publication status.

38. Editing a Testimonial

After copying, the testimonial will appear in the general list.

You can edit:

• name
• testimonial text
• image
• display format

It is recommended to use real, natural wording without artificial or template language.
Testimonials build trust and the reputation of your business.

39. Publishing Testimonials from Visitors

SmartPage visitors can leave testimonials through a form on the site.

All new testimonials are moderated and are not initially displayed publicly.

To publish a testimonial:

• Log in to the SmartPage administrative panel
• Go to “Resources” → “Testimonials”
• Select the testimonial
• Change the status to “Published”
• Save the changes

This allows you to control content quality and protect the resource from unwanted publications.

40. Publishing a New Testimonial from a Visitor

In the expanded list of testimonials, you will see a new testimonial added by a site visitor.
An unpublished testimonial visually differs from published ones — a light file icon is displayed next to it, located to the left of the testimonial title or name.

This means that the testimonial has not yet been published and is not displayed on SmartPage.

To publish:

• Hover the mouse cursor over the unpublished testimonial
• Right-click
• In the context menu that opens, select “Publish”

After completing these actions, the testimonial becomes published and is immediately displayed on your SmartPage.

41. Editing the Text of a Testimonial

To edit the content of a testimonial (name, photo, text):

• In the SmartPage administrative panel, open the “Resources” section
• Select “Testimonials” (or “Appreciations” — depending on the SmartPage version)
• A list of all testimonials will be displayed
• Select the testimonial that needs to be changed, hover over it and right-click.
• In the context menu that appears, select “Edit”.

42. Changing Testimonial Data

After navigating to the testimonial editing page, perform the following actions:

Name of the Testimonial Sender
In the “Title” field, specify the first and last name of the person on whose behalf the testimonial is published.

Sender Photo
Go to the “Testimonial Sender Photo” field and click the file upload icon.
The SmartPage file manager will open, through which you can upload an image.

Testimonial Text
In the “Testimonial Text” field, enter individual, meaningful and authentic text.
It is not recommended to use template or artificial wording.

After making all changes, click the “Save” button at the top of the control panel.

The edited testimonial is now displayed on your SmartPage.

43. Deleting a Testimonial

To delete a testimonial:

• In the administrative panel, open “Resources” → “Testimonials”
• Hover the mouse cursor over the testimonial that needs to be deleted
• Right-click
• In the context menu, select “Delete”

The testimonial will be moved to the trash.
For permanent deletion, go to the trash section in the administrative panel and confirm the deletion.

44. Uploading and Editing Images in SmartPage

All images used in SmartPage are uploaded through the built-in file manager.

Before starting, it is recommended to prepare the images on your computer in accordance with the recommended dimensions.

Visual design recommendations:

• Use the rule of 2–3 primary colors
• Avoid overloaded and “dirty” color combinations
• Images should correspond to the content of the blocks

The file manager is a single panel that displays all uploaded SmartPage images and files.

45. Ways to Access the File Manager

You can access the SmartPage file manager in two ways:

• Through an image upload field
• In any image upload field, click the file icon — you will automatically be taken to the file manager.

• Through the “File Upload” button
• Click the “File Upload” button at the top of the SmartPage administrative panel.

46. Uploading a File Through the File Manager

To upload an image:

• In the file manager, click the “Upload File” button
• In the window that appears, click “Select file(s)”
• Choose a file on your computer
• Click the “Upload” button

After successful upload, a notification “File successfully uploaded” will appear.

Close the upload window, select the uploaded image in the file manager and click “OK”.

After that, you can continue editing SmartPage from where you left off.

47. Adding and Changing Videos in the “Video” Section

Before adding a video, it is recommended to:

• Create your own YouTube channel
• Upload video materials
• Design the channel (logo, description, website link)
• Enable monetization if necessary
• Prepare links to the videos

To add a video:

• Open the desired video on YouTube
• Click the “Share” button
• Copy the video link

48. Adding a Video to SmartPage

Return to the SmartPage administrative panel.

• Go to “Resources” → “Video”
• Paste the video link into the appropriate field
• If you have a YouTube channel, copy the channel link from the browser address bar
• Paste it into the “Channel Link” field
• Save the changes by clicking “Save”

The video will automatically be displayed in the corresponding SmartPage section.

49. Changing Social Media Links

At the bottom of SmartPage there is a block with social media icons.

Important:
Active social networks and regular content increase user trust and improve the site’s SEO performance.

To change links:

• In the administrative panel, open the “Elements” section
• Go to “Bottom of the Site”
• Select the required social network (for example, Facebook)
• Paste the current link to your profile
• Save the changes

Links to all available social platforms are edited in the same way.

50. Changing Social Media Links (example: Facebook)

• In a new browser tab, open your page on the Facebook social network
• In the browser address bar, copy the full URL of your page
• Return to the SmartPage administrative panel
• Go to the editing section of the “Facebook” element (bottom of the site)
• Paste the copied address into the appropriate field
• Click the “Save” button

Similarly, you can change all social media links placed on your SmartPage (Instagram, LinkedIn, YouTube, Telegram, etc. — depending on the SmartPage version).

51. Changing the Text in the Bottom Part of SmartPage

At the bottom of SmartPage there is a text inviting cooperation.

This text:

• can be changed to an individual one,
• but it is not recommended to change it if the site is used within a partnership or corporate logic, as an SEO structure may be linked to it.

To change the text:

• In the administrative panel, open the “Elements” section
• Select “Bottom of the Site”
• Go to the “Inscription in the Bottom of the Site” element

52. Formatting the Text of the Bottom Block

You have navigated to the editing page of the bottom block text.

Make the necessary changes to the text.

To insert a line break, use the HTML designation

After making changes, click “Save”.
The modified text will be displayed at the bottom of SmartPage.

53. Setting the Address for the “Ask Me a Question” Form

The “Ask Me a Question” form is used to receive inquiries from site visitors.

To set the email address:

• In the administrative panel, open the “Elements” section
• Select “Address for Questions”
• Enter your current e-mail
• Click “Save”

After this, all messages sent through the form will be delivered directly to the specified address.

54. Changing Contact Information in the “Contacts” Section

To edit contact details:

• Go to the “Resources” section
• Select “Contacts”
• You will enter the editing panel, where you can specify:

• phone number,
• country,
• working hours,
• additional contact details.

Fill in the fields according to their names and click “Save”.

55. Installing the “Callback” Module

The “Callback” module is used for:

• lead collection,
• prompt communication with clients,
• increasing website conversion.

The module is a floating button with a phone icon, usually located in the lower corner of the screen.

To install the module:

• Register with one of the callback services,
• Configure the module according to the selected service instructions,
• Copy the provided insertion code
• In the SmartPage administrative panel, open the “Elements” section
• Select “Popup Call”

56. Activating the “Callback” Module

• Paste the copied callback service code into the appropriate field
• Click “Save”

After saving, the module will start working, and site visitors will be able to request a callback directly from SmartPage.

57. Viewing Changes on SmartPage

After making any changes, you can immediately see the result:

• In the administrative panel, click the “View SmartPage” button
• Your site with the latest changes will open in a new browser tab
• All changes are displayed in real time.

58. Contacting ASR Service Technical Support

If technical questions arise:

• In the administrative panel, click the “Help” button (at the top of the interface)
• In the opened form, specify:
• your registration details,
• contact e-mail,
• a clearly formulated question
• Click “Send”

ASR Service support responds as quickly as possible.

59. Terms and Key Concepts

SmartPage — your individual IT web passport in the digital environment.
It must not be duplicated in:

• text,
• design,
• images,
• video,
• semantic presentation

• Administrative panel — the protected part of the site for managing SmartPage content and settings.
• Authorization — the process of logging into the administrative panel with editing rights.
• Form — a website element for user data input (application, question, registration).
• Field — a separate form cell for entering information.
• Section — a separate page or group of SmartPage pages with a common theme.
• Block — a logically and visually выделенная area of a page.
• Link — a navigation element for moving between pages or external resources.

IMPORTANT

ASR Service provides:

• a ready-made SmartPage platform,
• an administrative panel,
• basic integrations and modules.

Content completion and responsibility for the content lie with the client.
Upon request, an ASR Service specialist or curator may be provided — for an additional fee.

60. Personal SmartPage Link and Basic Terms

A Personal SmartPage link is a unique string in the browser address bar containing your individual identifier assigned upon SmartPage activation.

This link:

• is used to attract clients and partners,
• is placed in social networks, messengers, e-mail newsletters,
• is used in marketing and advertising campaigns,
• serves as the main entry point to your digital business.

The transfer and use of the Personal SmartPage link through IT-Help tools, marketing, social networks and content modules allows you to:

• increase the flow of inquiries,
• increase conversion,
• systematically develop the business.

Pixel — the minimum unit of an image. Image size is determined by the number of pixels in width and height. Proper selection of image dimensions affects website loading speed, visual perception and SEO.

Editor — part of the SmartPage administrative panel that allows you to:

• edit texts,
• format blocks and sections,
• manage content without programming knowledge.

USP (Unique Selling Proposition) — the combination of:

• texts,
• images,
• color solutions,
• fonts,
• semantic presentation,

which forms the uniqueness of SmartPage and directly affects website indexing by search engines (Google, Bing, etc.).

The higher the individuality of SmartPage configuration, the higher the relevance of the SEO core and the effectiveness of promotion.

61. Internal Linking, SEO and IT-Help Tools

Internal linking (links) — a logical connection between:

• texts,
• images,
• video,
• SmartPage pages and external resources.

Internal linking:

• increases site depth of view,
• improves behavioral factors,
• enhances SEO indicators,
• directly affects conversion.

When analyzing SmartPage, the ASR Service team considers:

• link structure,
• anchor text,
• logical transitions.

IT-Help tools used in SmartPage:

• (quick access to resources),
• visual elements of quick response,
• integrations with social networks.

SMM (Social Media Marketing) — promotion through social platforms, blogs, communities and media resources. An effective tool for communication and audience attraction.

62. SmartPage, Video and Marketing Tools

SmartPage is:

• a digital business identifier,
• a product or service presentation tool,
• a system for collecting and processing contact data (forms, applications, messengers).

Personal website / SmartPage — a key element of modern branding. Visual identity and site structure are often more important than a physical office.

Video content — one of the most effective formats:

• forms interest within 10–30 seconds,
• increases trust,
• boosts engagement.

Lead generation — obtaining targeted actions:

form submission,
inquiry,
order,
registration.

Retargeting — repeated display of content to users who have already visited SmartPage, until a decision is made.

63. Recommendations from the ASR Service Team

Fill in all contact details as accurately as possible.

Use unique content; do not copy texts and images.

Maintain activity on social networks and link them to SmartPage.

Check the proper functioning of forms and notifications.

Use professional copywriting services if necessary (eTXT, Advego and analogues).

Content Restrictions

It is prohibited to publish information:

• containing violence or discrimination,
• illegal,
• extremist,
• pornographic,
• political,
• violating legislation.

ASR Service reserves the right to:

• suspend SmartPage operation,
• require content correction,
• revoke access in case of violation of the terms of use.

64. Placement and Promotion of SmartPage

After checking all SmartPage sections, it is recommended to begin systematic placement:

• in social networks,
• on forums and thematic platforms,
• in blogs,
• through video content (YouTube and analogues),
• in partner and informational resources.

It is important to understand:

• the effect of promotion is not instantaneous,
• 5–6 touchpoints with the audience are required,
• the result directly depends on the regularity and quality of actions.

SmartPage is a tool.
Results come from work, strategy and engagement.